AGRICULTURAL INFORMATION CONSULTING FOR FARM PRODUCTION OPTIMIZATION: A Case Study of Kubau Local Government Area of Kaduna State, Nigeria

This study investigated the agricultural information consulting for farm optimization: A case study of Kubau local government area of Kaduna state. This agricultural information consulting perhaps is only airs on radio programs, while other channels were not consumed in the provision of agricultural information consulting services. This hinders the attainment of farm production optimization, qualitative research method was employed to gather an in depth understanding of phenomenon, using case study as a research design. Findings indicated that farmers in Kubau local government area were provided with agricultural information only on radio programs. On-the-site services at farms does not been offered by agricultural experts. farmers prepare taking suggestion from their peer-farmers, or stand by what they observed been practice in their community locally. Absence of other sources of information minimized farm production optimization. Agricultural forums and online communities’ platforms can be established where farmers and agricultural professionals can connect, share information, and seek advice whenever necessary. Agricultural publications and magazines can be translated into slate-projector films. This could help gears farm practices towards farm production optimization and insights. Government agricultural agencies should provide farmers with help lines in that, farmers can instantly at farms reach them with their questions at hand, for an assistance. Agricultural workshops and events could be of great advantage to farmers, where they can have access to agricultural information.