Face-to-Face and Digital Networking in Business

29 April 2022, Version 2
This content is an early or alternative research output and has not been peer-reviewed by Cambridge University Press at the time of posting.

Abstract

According to the business world, despite its power, the digital network can never replace the face-to-face network. While digital networks claim to achieve similar goals, they are no substitute for the person-to-person interaction that individuals need to form more meaningful relationships with real-world entities. business entity with credibility, integrity, and loyalty, all of which are important characteristics. But digital networking is a powerful tool for establishing brand visibility and social capital.

Keywords

Networking
Face-to-face
Business intelligence
Business Strategy

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