Pemanfaatan Telegram dalam Memenuhi Kebutuhan Informasi Akademik Mahasiswa
Article Sidebar
Main Article Content
Abstract
The Telegram application is effective for use as a general information service as well as special information. Tarumanagara University's Faculty of Communication Sciences uses Telegram as a medium to meet students' academic information needs. The purpose of this research is to measure the use of the Telegram application in meeting the academic information needs of students at the Faculty of Communication Sciences, Tarumanagara University. This research uses an approach with the concept of using social media, which has the dimensions of communication, collaboration, context and connection, as well as the Information Needs Fulfillment Theory, which has the dimensions of personal integrative needs, affective needs, cognitive needs and social integrative needs. Researchers used descriptive quantitative research methods. The results of the research show that the use of Telegram has an influence of 77.6% on fulfilling academic information needs.
Aplikasi Telegram efektif digunakan sebagai layanan informasi umum maupun informasi khusus. Fakultas Ilmu Komunikasi Universitas Tarumanagara menggunakan Telegram sebagai media untuk memenuhi kebutuhan informasi akademik bagi mahasiswa. Tujuan dilakukannya penelitian ini adalah untuk mengukur penggunaan aplikasi Telegram dalam memenuhi kebutuhan informasi akademik mahasiswa Fakultas Ilmu Komunikasi Universitas Tarumanagara. Penelitian ini menggunakan pendekatan dengan konsep penggunaan media sosial yang memiliki dimensi communication, collaboration, context, dan connection serta Teori Pemenuhan Kebutuhan Informasi yang memiliki dimensi personal integrative needs, affective needs, cognitive needs, dan social integrative needs. Peneliti menggunakan metode penelitian kuantitatif secara deskriptif. Hasil dari penelitian menunjukkan penggunaan Telegram memiliki pengaruh sebesar 77,6% terhadap pemenuhan kebutuhan informasi akademik sebesar.
Article Details
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
This work is licensed under a Prologia Creative Commons Attribution-ShareAlike 4.0 International License.References
Abdhul, Y. (2021, November 25). Studi Pustaka: Pengertian, Tujuan dan Metode. Deepublishstore.Com. https://deepublishstore.com/studi-pustaka/
Ardianto, E., Komala, L., & Karlinah, S. (2012). Komunikasi Massa Suatu Pengantar (R. Karyanti, Ed.; III Revisi). Simbiosa Rekatama Media.
Arif, M. (2022). Profil Internet Indonesia 2022. https://apjii.or.id/survei/surveiprofilinternetindonesia2022-21072047
Lusiana, D. (2017). Pengaruh Penggunaan Media Sosial Instagram Terhadap Pemenuhan Kebutuhan Informasi Kuliner Para Followers Akun @Jktfoodbang. 1(2). https://doi.org/10.24912/KN.V1I2.1991
Sarwono, J. (2018). Metode Penelitian Kuantitatif dan Kualitatif (2nd ed.). Suluh Media.
Solis, B. (2010). Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web. John Wiley & Sons, Inc. https://www.researchgate.net/publication/269554296_Engage_The_complete_guide_for_BRANDS_and_BUSINESSES_to_build_cultivate_and_measure_success_in_the_new_web_--_Brian_Solis_John_Wiley_Sons_Inc
Sugiyono. (2017). Metode Penelitian Kuantitatif, Kualitatif, dan R&D (26th ed.). Alfabeta.
Susanto, E., & Erdiansyah, R. (2018). Pengaruh Motif Penggunaan Media dan Kualitas Informasi Terhadap Kepuasan Pembaca Detikcom. Koneksi, 2(2), 293–299. https://doi.org/10.24912/kn.v2i2.3898