Muzikologija 2022 Issue 33, Pages: 87-102
https://doi.org/10.2298/MUZ2233087M
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Applied musicology: A “manifesto”, and a case study of a lost cultural hub
Medić Ivana 
(Institute of Musicology SASA, Belgrade, Serbia), ivana.medic@music.sanu.ac.rs
In this article I present a “manifesto” of the new discipline of applied
musicology, which is closely related to the project Applied Musicology and
Ethnomusicology in Serbia: Making a Difference in Contemporary Society
(APPMES), supported by the Serbian Science Fund. Here I wish to outline some
of the main aims and goals of this project and offer a broader insight into
what applied musicology should strive to become. In the second part of the
article, I present a case study of the Belgrade neighbourhood of Savamala
where I conducted fieldwork before formulating the concept of applied
musicology; nevertheless, this research is completely aligned with the aims
and purposes of the new discipline, and it has helped me to turn my
intuitive insights into a comprehensive theoretical concept.
Keywords: applied musicology, APPMES, Institute of Musicology SASA, Savamala, lost cultural hub
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