農業市場研究
Online ISSN : 2424-0427
Print ISSN : 1341-934X
論文
コンビニエンスストアにおける見切り販売による食品廃棄削減の可能性
小野 雅之堀 奈緒美
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ジャーナル フリー

2013 年 22 巻 2 号 p. 52-57

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This paper describes the results of a questionnaire-based survey that explores the impact of the final price strategy on reducing food waste in franchised convenience stores. The questionnaire survey for the franchisees was carried out in December 2010. Responses were received from 78 stores, of which 61 stores (Group 1) were operating final price strategies, and 17 stores (Group 2) were not. To examine the effects of final price strategy on reducing food waste, we compared waste food value per day in both store groups. For Group 1 stores, the average value of food waste per day was 6,240JPY (1.14% of daily total sales). For Group 2 stores, the average value of food waste per day was 15,563JPY (2.92% of daily total sales). Therefore, the final price strategy has a positive effect toward reducing food waste in franchised convenience stores.

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© 2013 日本農業市場学会
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