Purpose: The purpose of this study was to explore the relationship among consumers' service quality, satisfaction, and behavioral intention provided by Pingtung National Sports Center. Methods: In this study, questionnaire survey method was used to collect sample data. From January 7 to 13, 2019, a systematic sampling of consumers in Pingtung National Sports Center was carried out, and 300 questionnaires were distributed to three consumers at intervals. After deducting 15 invalid questionnaires, 285 valid ones were obtained, and the valid rate was 95.0%. The sample descriptive statistics, convergence validity, discrimination validity and model fitness were tested by SPSS 20.0 and Amos 20.0 statistical software. Results: The results showed that the samples were mainly male of college education level, from 19 to 30 years old. The perceived service quality of consumers in Pingtung National Sports Center has a significant impact on satisfaction (path coefficient = 0.65*), service quality has a significant impact on behavioral intention (path coefficient = 0.40*), and satisfaction had no significant impact on behavioral intention (path coefficient = 0.00). Conclusion: (1) Satisfaction can be positively increased by improving the service quality; and (2) behavioral intention can be positively increased by improving the service quality. Suggestion: (1) Introduce new sports equipment to attract consumers to participate in the use; and (2) take the initiative to care for consumers' needs and provide individual services.