Research on the Issue of Chinese Youth Subculture Group in the Phenomenon of “Economic Fever”

Taking the subculture of Chinese youth as the research object, this paper analyzes new cultural phenomena represented by fan culture, bullet screen culture, and fan culture, and examines the social symptoms and problems of contemporary Chinese youth subculture. Based on the development of cultural industry driven by IP, it encourages innovative development of cultural diversity and upholds a healthy and positive cultural orientation in society.

以中国青年亚文化群体为研究对象，通过对同人文化、弹幕文化、粉丝文化等为代表的新型文化现象进行透析，对当代中国青年亚文化的社会症候及问题进行审视，在以IP为内核驱动的文化产业发展基础上，鼓励文化多样性的创新发展，秉持社会健康积极的文化导向。