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Risk Communication and Media in Pandemics

Risk Communication and Media in Pandemics

Hülya Şirin, Seçil Özkan
Copyright: © 2021 |Pages: 10
ISBN13: 9781799868255|ISBN10: 1799868257|ISBN13 Softcover: 9781799868262|EISBN13: 9781799868279
DOI: 10.4018/978-1-7998-6825-5.ch009
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MLA

Şirin, Hülya, and Seçil Özkan. "Risk Communication and Media in Pandemics." Handbook of Research on Representing Health and Medicine in Modern Media, edited by Gülşah Sarı, IGI Global, 2021, pp. 140-149. https://doi.org/10.4018/978-1-7998-6825-5.ch009

APA

Şirin, H. & Özkan, S. (2021). Risk Communication and Media in Pandemics. In G. Sarı (Ed.), Handbook of Research on Representing Health and Medicine in Modern Media (pp. 140-149). IGI Global. https://doi.org/10.4018/978-1-7998-6825-5.ch009

Chicago

Şirin, Hülya, and Seçil Özkan. "Risk Communication and Media in Pandemics." In Handbook of Research on Representing Health and Medicine in Modern Media, edited by Gülşah Sarı, 140-149. Hershey, PA: IGI Global, 2021. https://doi.org/10.4018/978-1-7998-6825-5.ch009

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Abstract

Pandemics as global crises affect our daily routines and practices nowadays. On 11 March 2020, WHO announced the COVID-19 as a pandemic. As the COVID-19 is a communicable disease, public health practices constitute the major preventive mechanism as primary protection besides treatment. Risk communication is essential for public awareness, preventive measures, and containing the outbreak during the pandemic. In a broader aspect, “crisis and risk communication” corresponds to a greater frame that consists of urgent crisis communication, empowering the decision-making process, and building a communication network between the experts and the common. The media plays an important role in conveying information amongst the risk communication experts, administrators, and the common. Pandemic is a dynamic period. In this period, changes are possible in human perception, sensitivity levels, and behaviors. Uncertainty is present in this course. To overcome this uncertainty, correct risk communication with media collaboration is essential.

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