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Customer Experience in the Restaurant Industry: Use of Smart Technologies

Customer Experience in the Restaurant Industry: Use of Smart Technologies

Ilhami Tuncer
Copyright: © 2020 |Pages: 19
ISBN13: 9781799819899|ISBN10: 1799819892|EISBN13: 9781799819905
DOI: 10.4018/978-1-7998-1989-9.ch012
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MLA

Tuncer, Ilhami. "Customer Experience in the Restaurant Industry: Use of Smart Technologies." Handbook of Research on Smart Technology Applications in the Tourism Industry, edited by Evrim Çeltek, IGI Global, 2020, pp. 254-272. https://doi.org/10.4018/978-1-7998-1989-9.ch012

APA

Tuncer, I. (2020). Customer Experience in the Restaurant Industry: Use of Smart Technologies. In E. Çeltek (Ed.), Handbook of Research on Smart Technology Applications in the Tourism Industry (pp. 254-272). IGI Global. https://doi.org/10.4018/978-1-7998-1989-9.ch012

Chicago

Tuncer, Ilhami. "Customer Experience in the Restaurant Industry: Use of Smart Technologies." In Handbook of Research on Smart Technology Applications in the Tourism Industry, edited by Evrim Çeltek, 254-272. Hershey, PA: IGI Global, 2020. https://doi.org/10.4018/978-1-7998-1989-9.ch012

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Abstract

One of the most important points of consideration that will ensure the sustainability and profitability of businesses in the digitized world market is the experience offered to customers. Experience in business preferences, especially of the digitized customers, is quite specific. This chapter discussed the contribution of smart technologies to customer experience for restaurants, and emphasized its significance. Moreover, the subjects of artificial intelligence, smart technology, and QR code were addressed based on customer experience. The contribution offered to customers was emphasized by giving examples of smart technology applications used in restaurant businesses to improve customer experience. The chapter will contribute theoretically to the subject which has not been adequately studied in the literature.

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