Strategic Optimization of Medium-Sized Enterprises in the Global Market

Strategic Optimization of Medium-Sized Enterprises in the Global Market

Copyright: © 2019 |Pages: 386
ISBN13: 9781522557845|ISBN10: 1522557849|EISBN13: 9781522557852|ISBN13 Softcover: 9781522588467
DOI: 10.4018/978-1-5225-5784-5
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MLA

Vemić, Milan, editor. Strategic Optimization of Medium-Sized Enterprises in the Global Market. IGI Global, 2019. https://doi.org/10.4018/978-1-5225-5784-5

APA

Vemić, M. (Ed.). (2019). Strategic Optimization of Medium-Sized Enterprises in the Global Market. IGI Global. https://doi.org/10.4018/978-1-5225-5784-5

Chicago

Vemić, Milan, ed. Strategic Optimization of Medium-Sized Enterprises in the Global Market. Hershey, PA: IGI Global, 2019. https://doi.org/10.4018/978-1-5225-5784-5

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To maintain a competitive edge against other businesses, companies must ensure the most effective strategies and procedures are in place. This is particularly critical in smaller business environments with fewer resources.

Strategic Optimization of Medium-Sized Enterprises in the Global Market is a critical scholarly resource that highlights the optimization of management functions, such as working capital and marketing, and how to implement sustainable business management practices in the global world market. Featuring coverage on a broad range of topics such as social entrepreneurship, marketing optimization, and globalization, this book is geared towards business managers, medium-sized enterprises, policy makers, business professionals, and upper-level students seeking current research on the performances of medium-sized enterprises across the world and their broader supply chain.

Table of Contents

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Front Materials
Title Page
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Copyright Page
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Advances in Business Strategy and Competitive Advantage (ABSCA) Book Series
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Editorial Advisory Board
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Foreword
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Preface
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Acknowledgment
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Chapters
Entrepreneurship and Medium-Sized Enterprises
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Strategic Optimization of Medium-Sized Enterprises:
Tools, Techniques, and Technologies
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Strategic Management of Medium-Sized Enterprises
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Back Materials
Compilation of References
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About the Contributors
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Index
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