Applying the User Experience Study of a Virtual Multi-Cultural Community in a Service Re-Design

Applying the User Experience Study of a Virtual Multi-Cultural Community in a Service Re-Design

Borka Jerman Blažič, Andrej Jerman-Blažič, Tanja Arh
ISBN13: 9781522526681|ISBN10: 1522526684|EISBN13: 9781522526698
DOI: 10.4018/978-1-5225-2668-1.ch007
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MLA

Blažič, Borka Jerman, et al. "Applying the User Experience Study of a Virtual Multi-Cultural Community in a Service Re-Design." Handbook of Research on Technology Adoption, Social Policy, and Global Integration, edited by Mehdi Khosrow-Pour, D.B.A., IGI Global, 2017, pp. 109-134. https://doi.org/10.4018/978-1-5225-2668-1.ch007

APA

Blažič, B. J., Jerman-Blažič, A., & Arh, T. (2017). Applying the User Experience Study of a Virtual Multi-Cultural Community in a Service Re-Design. In M. Khosrow-Pour, D.B.A. (Ed.), Handbook of Research on Technology Adoption, Social Policy, and Global Integration (pp. 109-134). IGI Global. https://doi.org/10.4018/978-1-5225-2668-1.ch007

Chicago

Blažič, Borka Jerman, Andrej Jerman-Blažič, and Tanja Arh. "Applying the User Experience Study of a Virtual Multi-Cultural Community in a Service Re-Design." In Handbook of Research on Technology Adoption, Social Policy, and Global Integration, edited by Mehdi Khosrow-Pour, D.B.A., 109-134. Hershey, PA: IGI Global, 2017. https://doi.org/10.4018/978-1-5225-2668-1.ch007

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Abstract

The aim of the research work presented in this paper is to explore a virtual-user community's influence on the design of a new, multimedia-based Internet service. The virtual communities considered here are the researchers and associated administrative staff, who are working on, or managing, collaboration projects or common tasks in distant laboratories all over the world. The paper reflects the attitudes and the cultural background influence on the technology adoption by the studied community. The user experience were analysed and then applied in the re-design of a new service developed within the Virtual Conference Centre Portal (VCCP) – Global Plaza. The studies were carried out with communities coming from three continents: Africa, South America and Europe. The paper gives a brief presentation of the VCCP's service facilities and an analysis of the results of the performed studies.

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