Excerpt
Table of Contents
1.0 Executive Summary
1.1 Objectives
1.2 Mission
1.3 Keys to success
2.0. Company summary
2.1. Company description
2.2 Start-up summary
2.3 Location and location analysis
2.4. Opening hours
3.0 Management
3.1. Company ownership: Veronika Minkova
3.2 Employees:
3.2.1. Two shop attendants
3.2.2. Artists (Mosaics and Paintings)
3.2.4. Producers of Souvenirs
4. 0 Products
4.1 Souvenirs
4.2 Paintings and mosaics
5. Marketing Analysis
5.1 Market Segmentation
5.2 Competition analyses
5.3 Competitive comparison
5.4 SWOT analysis
5.5 Marketing strategy
5.6. Price strategy
6.0 Financing
6.1. Basic assumptions
6.2 Revenue Calculations
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- Veronika Minkova (Author), 2009, Business Plan for an Art and Souvenir Shop, Munich, GRIN Verlag, https://www.grin.com/document/180854
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