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Predictive analytics for enhancing travel time estimation in navigation apps of Apple, Google, and Microsoft

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Published:31 October 2016Publication History

ABSTRACT

The explosive growth of the location-enabled devices coupled with the increasing use of Internet services has led to an increasing awareness of the importance and usage of geospatial information in many applications. The mobile navigation apps (often called "Maps"), use a variety of available data sources to calculate and predict the travel time for different modes. This paper evaluates the pedestrian mode of Maps apps in three major smartphone operating systems (Android, iOS and Windows Phone). We will demonstrate that the Maps apps on iOS, Android and Windows Phone in pedestrian mode, predict travel time without learning from the individual's movement profile. Then, we will exemplify that those apps suffer from a specific data quality issue (the absence of information about location and type of pedestrian crossings). Finally, we will illustrate learning from movement profile of individuals using predictive analytics models to improve the accuracy of travel time estimation for each user (personalization).

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          • Published in

            cover image ACM Other conferences
            IWCTS '16: Proceedings of the 9th ACM SIGSPATIAL International Workshop on Computational Transportation Science
            October 2016
            65 pages
            ISBN:9781450345774
            DOI:10.1145/3003965

            Copyright © 2016 ACM

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            New York, NY, United States

            Publication History

            • Published: 31 October 2016

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