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Traceability and transparency for sustainable fashion-apparel supply chains

Sofia Garcia-Torres (Deusto Business School, University of Deusto, Bilbao, Spain)
Marta Rey-Garcia (School of Economics and Business, University of A Coruña, A Coruña, Spain)
Josune Sáenz (Deusto Business School, University of Deusto, San Sebastián, Spain)
Stefan Seuring (Chair of Supply Chain Management, Faculty of Business and Economics, University of Kassel, Kassel, Germany)

Journal of Fashion Marketing and Management

ISSN: 1361-2026

Article publication date: 22 June 2021

Issue publication date: 18 February 2022

5351

Abstract

Purpose

The relationship between sustainability, traceability and transparency in the fashion-apparel industry, characterised by complex, labour-intensive and geographically dispersed supply chains (SCs), needs further clarification. The first goal of this study is to revise, refine and adapt to the scope of this industry, the conceptualisation of traceability and transparency and their interrelations with sustainability. The second goal is to uncover the key elements responsible for fostering and hindering their relationship in the fashion-apparel practice.

Design/methodology/approach

A Delphi study with fourteen experts representing key stakeholders in the entire fashion-apparel SC was carried out.

Findings

Operational definitions for and clear boundaries amongst sustainability, traceability and transparency are identified, and a relational model including stakeholder groups and roles, drivers and barriers is developed. Traceability, defined as an ability, together with transparency, conceptualised as an internal decision and assisted (inter alia) by cross-sector collaboration are found to be necessary but not sufficient conditions to achieve SC sustainability, which is conceived as an outcome.

Originality/value

The work adapts concepts from the sustainable supply chain management (SSCM) literature to the particular fashion-apparel context, incorporating the practical vision and nuances of all the key stakeholder groups and highlighting the mutually reinforcing relationship among traceability, transparency and cross-sector collaboration for effective SSCM in the fashion-apparel industry.

Keywords

Acknowledgements

The authors gratefully acknowledge the funding of this research by the University of Deusto through a FPI scholarship granted to the first author.

Citation

Garcia-Torres, S., Rey-Garcia, M., Sáenz, J. and Seuring, S. (2022), "Traceability and transparency for sustainable fashion-apparel supply chains", Journal of Fashion Marketing and Management, Vol. 26 No. 2, pp. 344-364. https://doi.org/10.1108/JFMM-07-2020-0125

Publisher

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Emerald Publishing Limited

Copyright © 2021, Emerald Publishing Limited

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