To read this content please select one of the options below:

nD modelling: industry uptake considerations

A. Lee (Research Institute for the Built and Human Environment, University of Salford, Salford, UK)
M.G. Sexton (Research Institute for the Built and Human Environment, University of Salford, Salford, UK)

Construction Innovation

ISSN: 1471-4175

Article publication date: 17 July 2007

1107

Abstract

Purpose

The purpose of this paper is to identify the key enablers and obstacles to the effective adoption and use of nD modelling technology.

Design/methodology/approach

This paper explores the feasibility of industry absorbing and diffusing nD modelling technology by considering key technology transfer issues; namely, organisational direction, inter‐organisational networks and the knowledge characteristics of technology. Findings from semi‐structured interviews around a diagnostic technology transfer framework are used to offer implications for theory and practice.

Findings

The results from 15 survey interviews indicate that construction professionals appreciate the potential significant benefits of nD modelling technology, but at present, nD modelling technology is seen as too embryonic; too far removed from construction firms' “comfort zones”; requiring too much investment; and, containing too many risks.

Originality/value

The paper stresses that the challenge for nD modelling technology, along with any new technology, is to shift from its “technology push” emphasis, to a more balanced “market orientated” stance, which allows the technology to be shaped by both strategic design concerns, and day‐to‐day operational needs. If this trajectory is pursued, nD modelling technology could have a positive future.

Keywords

Citation

Lee, A. and Sexton, M.G. (2007), "nD modelling: industry uptake considerations", Construction Innovation, Vol. 7 No. 3, pp. 288-302. https://doi.org/10.1108/14714170710754768

Publisher

:

Emerald Group Publishing Limited

Copyright © 2007, Emerald Group Publishing Limited

Related articles