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Entrepreneurs’ competencies and networking as determinants of women-owned ventures success in post-economic crisis era in Greece

Lida Kyrgidou (Department of Economics, Aristotle University of Thessaloniki, Thessaloniki, Greece)
Naoum Mylonas (Department of Tourism, Ionian University, Corfu, Greece)
Eugenia Petridou (Department of Economics, Aristotle University of Thessaloniki, Thessaloniki, Greece)
Evdokia Vacharoglou (Department of Business Administration, International Hellenic University, Thermi, Greece)

Journal of Research in Marketing and Entrepreneurship

ISSN: 1471-5201

Article publication date: 7 June 2021

Issue publication date: 20 October 2021

667

Abstract

Purpose

The purpose of this study is to examine factors leading to venture success, emphasizing the role of entrepreneurs as critical in the whole process, based on a sample of women entrepreneurs. Drawing upon the competence-based view of the firm, it examines the effect of entrepreneurial competencies, managerial competencies and reliance on networks toward increased female venture success rates.

Design/methodology/approach

A structured questionnaire was allocated to women entrepreneurs to seek respondents’ perceptions. Principal component analysis (PCA) with varimax rotation was undertaken to confirm the constructs’ validity. A hierarchical regression analysis was performed to test the hypotheses.

Findings

Networking stands out as having the most significant positive effect on venture success while entrepreneurial and managerial core competencies are both important, with entrepreneurial competencies demonstrating a slightly higher score. Also, years of entrepreneurial experience, entrepreneurial family background and family status prove significant.

Research limitations/implications

The study confirms prior research, highlighting the role of entrepreneurs as central, sharpening understanding of the required determinants of venture success. It further provides new insight into venture success from the perspective of the competence-based theory, highlighting clear-cut competencies.

Practical implications

The study paves the way for the design of entrepreneurial learning programs targeting entrepreneurs and particularly females, highlighting the need for on-going education and educational programs to support entrepreneurs and distinctly women.

Originality/value

The study contributes to the effective management of venture progress and success and provides insight into entrepreneurs and policymakers.

Keywords

Citation

Kyrgidou, L., Mylonas, N., Petridou, E. and Vacharoglou, E. (2021), "Entrepreneurs’ competencies and networking as determinants of women-owned ventures success in post-economic crisis era in Greece", Journal of Research in Marketing and Entrepreneurship, Vol. 23 No. 2, pp. 211-234. https://doi.org/10.1108/JRME-08-2020-0105

Publisher

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Emerald Publishing Limited

Copyright © 2021, Emerald Publishing Limited

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