Abstract
“Clothes maketh the man.” Or “You can’t make a silk purse out of a sow’s ear.” To what extent does gear make a difference in sales? Are you more likely to believe in, buy from, indeed even be more product-satisfied as a function of the attire of sales staff?
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© 2008 Adrian Furnham
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Furnham, A. (2008). Dress for Success. In: Management Intelligence. Palgrave Macmillan, London. https://doi.org/10.1057/9780230227439_26
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DOI: https://doi.org/10.1057/9780230227439_26
Publisher Name: Palgrave Macmillan, London
Print ISBN: 978-0-230-21664-8
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