Abstract
Cultural entrepreneurship is an important type of entrepreneurship due to it focusing on cultural forms of business innovation. The aim of this chapter is to discuss the role cultural entrepreneurship has in society by focusing on the need to incorporate more cultural elements on entrepreneurship into the literature. This will help bridge the practice-theory gap regarding how culture plays a key role in any business decision. The reasons for cultural forms of entrepreneurship will be discussed together with some recommendations on how to advance this field of study.
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Ratten, V. (2022). Cultural Entrepreneurship in Society. In: Ratten, V. (eds) Cultural Entrepreneurship. Springer, Singapore. https://doi.org/10.1007/978-981-19-2771-3_1
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DOI: https://doi.org/10.1007/978-981-19-2771-3_1
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