Abstract
This paper presents the design issues in the visualization of five distinct store layout types in the context of 3D online retailing and discusses appropriate design decisions. The development of the stores is based on the requirements (layout characteristics) elicited from a three-round Delphi method with 3D expert users and designers which served as the qualitative empirical research vehicle. Along with the visualization of the characteristics of each layout type, the theoretical and practical implications, limitations, and the future research avenues of the study are discussed.
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Krasonikolakis, I., Vrechopoulos, A., Pouloudi, N., Goula, K. (2013). Designing Visual Exemplars of 3D Online Store Layout Types. In: Douligeris, C., Polemi, N., Karantjias, A., Lamersdorf, W. (eds) Collaborative, Trusted and Privacy-Aware e/m-Services. I3E 2013. IFIP Advances in Information and Communication Technology, vol 399. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-37437-1_26
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DOI: https://doi.org/10.1007/978-3-642-37437-1_26
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