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Handbook of Semantic Web Technologies

Abstract

Integrating Semantic Web concepts into the domain of eBusiness is a hot topic. However, most of the efforts spent so far concentrated on the improvement on B2C (business-to-consumer) eCommerce applications, achieved by the semantic enrichment of information. With the growing importance of Service-Oriented Architectures (SOA) companies started to move into the section of the Electronic Data Interchange (EDI), where applications exchange their business information semiautomatically. This B2B (business-to-business) electronic commerce is driven by aligning the internal business processes of companies to publicly available business processes. Thereby companies often do not consider the economic drivers of their business processes, which leads to incompatibilities between management, administration, and technical layers. This chapter covers the two major domains of eBusiness/eCommerce, namely B2B and B2C. In the first, a model-driven approach toward B2B IT solutions is introduced, covering semantic aspects dealing with business models, business process models, and business document models. In the second application domain, the basic concepts of Semantic Web in the area of B2C eCommerce are examined using a representative example from the eTourism domain.

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Authors and Affiliations

  1. Electronic Commerce Group, Institute for Software Technology and Interactive System, Vienna University of Technology, Favoritenstrasse 9-11/188, Vienna, 1040, Austria

    Christoph Grün, Thomas Motal, Rainer Schuster, Prof. Hannes Werthner & Marco Zapletal

  2. Business Informatics Group, Vienna University of Technology, Karlsplatz 13, Vienna, 1040, Austria

    Christian Huemer, Philipp Liegl & Dieter Mayrhofer

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  1. Christoph Grün
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  2. Christian Huemer
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  3. Philipp Liegl
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  4. Dieter Mayrhofer
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  5. Thomas Motal
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  6. Rainer Schuster
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  7. Prof. Hannes Werthner
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  8. Marco Zapletal
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Correspondence to Christoph Grün .

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  1. Knowledge Media Institute, The Open University, Walton Hall, Milton Keynes, MK7 6AA, UK

    John Domingue

  2. STI Innsbruck, University of Innsbruck, Technikerstraße 21a, 6020, Innsbruck, Austria

    Dieter Fensel

  3. Department of Computer Science, Rensselaer Polytechnic Institute, Troy, NY, 12180, USA

    James A. Hendler

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Grün, C. et al. (2011). eBusiness. In: Domingue, J., Fensel, D., Hendler, J.A. (eds) Handbook of Semantic Web Technologies. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-540-92913-0_19

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