Abstract
In recent years the number of tourists that seek new experiences in their travels has increased. Therefore, there is a substantial increase in the trips related to gastronomy, wine and, in general, the experience related to culinary products. The objective of this chapter is to present a case study focussed on a traditional food and beverage festival, known as The Wine Tasting, in the city of Cordoba, where along with the attendance of the local community, a significant increase in tourists is being produced who find in this festival a meeting place to reinforce their knowledge about the wine and gastronomic products of this geographic area and to improve their quality-of-life, reinforcing at the same time their relations with the local community and, therefore, improving their knowledge of the culture of this geographic area. In this chapter, we present the results of an empiric study conducted during this festival with the objective of knowing the sociodemographic profile, the motivations and the satisfaction of the tourists that attend this festival.
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López-Guzmán, T., Pérez-Gálvez, J.C., Muñoz-Fernández, G.A. (2019). A Quality-of-Life Perspective of Tourists in Traditional Wine Festivals: The Case of the Wine-Tasting Festival in Córdoba, Spain. In: Campón-Cerro, A.M., Hernández-Mogollón, J.M., Folgado-Fernández, J.A. (eds) Best Practices in Hospitality and Tourism Marketing and Management. Applying Quality of Life Research. Springer, Cham. https://doi.org/10.1007/978-3-319-91692-7_15
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