Abstract
Designing for Value Creation in healthcare entails engaging stakeholders in both academia and industry. Therefore, education and training on value creation for students and professionals are central to designing better healthcare systems. In this chapter, we explore the state of digital health design education, particularly how value creation can be rigorously explored and implemented. A Designing-as-Performance (MEDGI + PretoVids) approach augments current healthcare innovation approaches in increasing customer engagement, reducing risk, and improving profit. Here we review the literature on current Design Thinking (DT) in healthcare and posit Designing for Value Creation as a way forward based on our 3+ years of action research in this emerging field. Our insights are relevant for design educators, medical practitioners, and industry actors looking to leverage Design for Value Creation in healthcare in the digital transformation era.
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Notes
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The following paragraphs are adapted from the DHDL participants’ reports. Team Members: Dennis Kipping, Marius Michaelis, Larissa Röhrig, Denise Schmidt, Julius Severin
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Population Ages 15–64 (% of Total Population), n.d., World Population Clock: 7.8 Billion People (2021)—Worldometer, n.d.
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Acknowledgements
This research was fully supported by the Hasso Plattner Design Thinking Research Program and the Digital Health Center. Collaboration opportunity with Charite Berlin is also acknowledged. Particularly the collaboration with Charite Berlin Researchers Dr Med Lina Moosch, Ulrike Anders, Dr Med Akira-Sebastian Poncette, and Dr Med Daniel Pach.
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Edelman, J.A., Owoyele, B.A., Santuber, J., Konigorski, S. (2022). Designing for Value Creation: Principles, Methods, and Case Insights from Embedding Designing-as-Performance in Digital Health Education and Research. In: Meinel, C., Leifer, L. (eds) Design Thinking Research . Understanding Innovation. Springer, Cham. https://doi.org/10.1007/978-3-031-09297-8_10
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