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What Makes Chloe Kim’s Return Glorious? Korean News Coverage of Chloe Kim During PyeongChang Winter Olympics

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Perceptions of East Asian and Asian North American Athletics

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Abstract

This study examines news coverage of Chloe Kim by Korean news media during the 2018 Winter Olympics. Building upon the literature on ethnic diaspora return, gendered sports communication, U.S. exceptionalism, and Korean nationalism, this study posits that Korean news outlets represent the second-generation Korean American female athlete as a gifted daughter of South Korea to produce nationalist discourse. Employing critical discourse analysis as a primary method, this study suggests that Korean news media emphasized not only Chloe Kim’s outstanding athletic prowess but also her immigrant family and background, particularly her father Jong-Jin, who emigrated from Korea to the United States in the 1980s. Additionally, Korean news outlets recycled and reconfigured Jong-Jin’s model minority narratives to highlight Kim’s outstanding Koreanness and produced good immigrant narratives in South Korea. This paper captures discursive moments of Korean nationalism constructed in news reports about Chloe Kim through a lens of return migration to shed light on neoliberal articulations and the transnational construction of Korean nationalism.

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Notes

  1. 1.

    The way I use the term diasporic athlete in this chapter highlights structural formations that have facilitated transnational migration of athletes between countries. Diasporic athletes not only refer to athletes who have direct experiences of immigration but also include the later generation of athletes of immigrant families whose racial and ethnic backgrounds are closely intertwined with both host and home countries’ culture and society.

  2. 2.

    As Pate (2014) notes, Korean adoption emerges from the neocolonial domination that the United States has invested and expanded through militarization in Korea. As a solution to the so-called postwar orphan crisis (Pate, 2014, p. 22), Korean adoption was institutionalized by the U.S. government to restore the national fantasy of American moral exceptionalism in Korea (Kim, 2009). According to Selman’s (2012) adoption report, intercountry adoption has been hierarchically mapped out in the world. Children from non-Western/war-torn/developing countries were sent to Western/war-leading/developed countries. In this circumstance, it is not a coincidence that Korea sent over 9000 adoptees to the United States from 1948 to 1969 (Selman, 2012).

  3. 3.

    According to Joseph Maguire (1996), five types of athlete migration are identified: (1) pioneers, motivated to migrate for the purpose of expanding their sports’ (2) settlers, interested in subsequent settlement in the host country; (3) mercenaries, drawn to short-term benefits of migration; (4) nomadic cosmopolitans, who desire to explore other cultures; and (5) returnees moving back to their home countries.

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  1. University of Washington, Seattle, WA, USA

    Seonah Kim

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  1. Department of Communication, Northern Kentucky University, Highland Heights, KY, USA

    Steve Bien-Aimé

  2. Department of Communication Studies, California State University Los Angeles, Los Angeles, CA, USA

    Cynthia Wang

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Kim, S. (2022). What Makes Chloe Kim’s Return Glorious? Korean News Coverage of Chloe Kim During PyeongChang Winter Olympics. In: Bien-Aimé, S., Wang, C. (eds) Perceptions of East Asian and Asian North American Athletics. East Asian Popular Culture. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-030-97780-1_11

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