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  • Textbook
  • © 1998

Strategic Concepts

Authors:

  1. Clive Sutton
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  • Current topicality of Strategy
    Concepts explained simply with examples
    Includes extended treatment of Innovation and of Divestment
    Examples taken from Europe, North America and Asia Pacific
    Current Issues are set in a historical or developmental context

Sections

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Table of contents (8 chapters)

  1. Front Matter

    Pages i-xii
    PDF

  2. The Nature of Strategic Thinking

    • Clive Sutton
    Pages 1-20

  3. Developments in Strategic Thinking

    • Clive Sutton
    Pages 21-38

  4. Size and Rationalisation

    • Clive Sutton
    Pages 39-61

  5. Supply Chain Co-ordination

    • Clive Sutton
    Pages 62-82

  6. Specialisation and Diversification

    • Clive Sutton
    Pages 83-110

  7. Innovation and Imitation

    • Clive Sutton
    Pages 111-132

  8. Divestment, Mergers and Strategic Alliances

    • Clive Sutton
    Pages 133-161

  9. Summary and Conclusions

    • Clive Sutton
    Pages 162-164

  10. Back Matter

    Pages 165-176
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About this book

Written primarily for students taking courses in strategy at undergraduate and MBA level, Strategic Concepts provides a balanced analysis and guide to the main trends and concepts in business strategy over recent years. The main topics are presented as a series of options, rather than strategic imperatives and are illustrated with case studies and examples drawn from companies worldwide. Particular attention is paid to: Size and Rationalisation; Supply Chain Co-ordination; Specialisation and Diversification; Innovation and Imitation; Divestment, Mergers and Strategic Alliances.
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Keywords

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About the author

CLIVE SUTTON was formerly Assistant Principal at Sheffield Hallam University.
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Bibliographic Information

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