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Local Campaigning

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The 1975 Referendum
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Abstract

In general elections, the national campaigns dominate the public image of what is happening, but local parties are exerting themselves hard for local candidates. Similarly on both sides of the referendum fence, the chiefs in London had their Indians in the provinces, putting up a local show for their respective causes. The lack of local candidates, and the consequent need for only a single national decision might, at first blush, have made such local campaigning seem otiose. Yet not only did the national headquarters on both sides regard it as essential deliberately to foment local campaigns, but there was also a genuine upsurge of feeling by concerned citizens of all parties to lend their efforts to one or other cause.

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© 1996 David Butler and Uwe Kitzinger

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Butler, D., Kitzinger, U. (1996). Local Campaigning. In: The 1975 Referendum. Palgrave Macmillan, London. https://doi.org/10.1007/978-1-349-24652-6_6

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