The process of measuring either the motion of the eye relative to the head or the point of gaze, i.e. where someone is looking. Applications include medical and cognitive studies, computer interfaces, and marketing research.
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(2009). Eye Tracking. In: Li, S.Z., Jain, A. (eds) Encyclopedia of Biometrics. Springer, Boston, MA. https://doi.org/10.1007/978-0-387-73003-5_1058
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DOI: https://doi.org/10.1007/978-0-387-73003-5_1058
Publisher Name: Springer, Boston, MA
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Online ISBN: 978-0-387-73003-5
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