ABSTRACT
At this juncture in time, the term permacrisis has been coined to describe the existing long-term turbulence in social organization and planetary economic, political, and cultural structures. This permacrisis era calls for a rethinking of conventional business models and modalities in different industries, tourism being one of the most affected. On this basis, this chapter identifies the emergence of the ‘everyday tourist’ as a new type of traveler that transcends traditional definitions of tourism, particularly in the context of popular culture as it sublimates the everyday activities, hobbies, and fandoms of travelers. The everyday tourist provides possibilities for more freedom, pluralism, and emancipation of tourist agency to reconstruct social conditions or social worlds. It brings to the fore the ongoing hybridization of tourism with alternative modes of travel and permutations of popular culture. It is here proposed that the critical study of everyday tourist journeys can provide valuable insights into where fans are going to, how they move in-between, and eventually what kind of worlds they co-create.
