The impact of digitization in Spanish scholarly publishers

Marta Magadán-Díaz; Jesús I. Rivas-García

doi:10.18352/lq.10261

Authors

Marta Magadán-Díaz International University of La Rioja, UNIR
Jesús I. Rivas-García International University of La Rioja, UNIR

DOI:

https://doi.org/10.18352/lq.10261

Keywords:

Digitization, Scholarly publishers, ePublishing, Spain

Abstract

This paper analyzes the impact of digitization on the Spanish scholarly publishing sector. Scholarly publishers are those publishing mainly books of interest to the scientific, academic and / or university community or that deal with scientific disciplines. In Spain, there are currently 673 publishers whose books are classified in disciplines such as Science, Technology, Medicine, Humanities and Social Sciences. Currently, this figure of scholarly publishers equals approximately 20% of all Spanish publishers. The present study has two main goals: a) to determine the degree to which digitization is affecting the existing business models in Spanish scholarly publishers and b) to identify the emergence of new business models in the Spanish scholarly publishing sector. To carry out this research, an empirical analysis is conducted by means of surveys sent to a sample extracted from the population of scholarly Spanish publishers, following the criterion of stratified random sampling.

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Author Biographies

Marta Magadán-Díaz, International University of La Rioja, UNIR

Marta Magadán-Díaz, PhD in Business Administration from the University of Oviedo and professor at the International University of La Rioja. CEO in the publishing industry. She was president of the Publishers Guild of Asturias and was part of the board of directors of the Federation of Publishers Guild of Spain. She was a professor at the University of Oviedo, and visiting professor at the universities of Guadalajara and Colima (Mexico). Since 2016 he directs Las Tertulias del Campoamor of the Municipal Culture Foundation of the City of Oviedo.

Jesús I. Rivas-García, International University of La Rioja, UNIR

Jesús Rivas-García, Doctor in Economics from the University of Oviedo and professor at the International University of La Rioja. Director of the Master's Degree in Operations Management and Quality at the same university. He was a professor at the University of Oviedo and visiting professor at the universities of Guadalajara and Colima (Mexico). He developed advisory and strategic consulting for companies and public institutions.