Research Article
Telephone Intervention for Pregnant Smokers: A Randomized Controlled Trial

https://doi.org/10.1016/j.amepre.2016.02.022Get rights and content

Introduction

Pregnant smokers are advised to quit; however, many struggle to do so. Behavioral counseling can increase quitting success, but the efficacy of telephone counseling for pregnant smokers has not been established. This study tests the efficacy of pregnancy-specific counseling, embedded in the ongoing operations of a state quitline.

Design

In this two-group RCT, participants were randomly assigned to the intervention (telephone counseling plus self-help materials, n=584) or the control group (self-help materials only, n=589).

Setting/participants

Participants were pregnant smokers (N=1,173) in the first 27 weeks of gestation who called a state quitline between September 2000 and May 2003 for help with quitting.

Intervention

The primary component of the intervention was telephone counseling using a semi-structured protocol developed specifically for pregnant smokers. It drew its basic structure and clinical content from a previously tested counseling protocol for adult quitline callers, while including pregnancy-specific content and additional counseling sessions (nine rather than the standard five).

Main outcome measures

Subjects were evaluated on prolonged abstinence at the third trimester (about 29 weeks’ gestation) and at 2 and 6 months postpartum. Data were analyzed in 2015.

Results

Abstinence was higher for the intervention than the control group at the end of pregnancy (30-day abstinence, 29.6% vs 20.1%; p<0.001); 2 months postpartum (90-day abstinence, 22.1% vs 14.8%; p<0.001); and 6 months postpartum (180-day abstinence, 14.4% vs 8.2%; p<0.001). Cotinine-corrected (≤13 ng/mL) 7-day abstinence rates at the end of pregnancy supported the intervention effect (35.8% vs 22.5%, p<0.001).

Conclusions

A pregnancy-specific counseling protocol, embedded in a state quitline, was effective in helping pregnant smokers quit and stay quit postpartum. Wide adoption of this intervention could help reduce the rate of maternal smoking and prevent its devastating health consequences.

Trial Registration

This study is registered at www.clinicaltrials.gov NCT02144883.

Introduction

Pregnant women are advised to refrain from behaviors potentially harmful to their health or to the health of their baby, such as using alcohol, taking certain medications, and smoking.1, 2 The Surgeon General’s report states that smoking during pregnancy increases the risk of pregnancy complications, premature delivery, low birth weight infants, stillbirth, and sudden infant death syndrome.3 Many pregnant smokers heed the advice to quit and quit smoking as soon as they find out they are pregnant.4 Yet, more than half of pregnant smokers (52.5%–56.1%) continue to smoke throughout pregnancy.5 Many want to quit, but struggle to do so. Despite 20 years of research, ways to help pregnant smokers quit remain limited.6, 7 Nicotine-replacement therapy has been proposed as a possible approach,8, 9, 10 with some calling for higher dosing owing to faster nicotine metabolism during pregnancy.11 However, pharmacotherapy is controversial because of its potential to harm the fetus12, 13, 14, 15 and lack of evidence of effectiveness for pregnant smokers.13, 16 Limitations on use of pharmacotherapy increase the importance of behavioral counseling for this population.

There have been many randomized trials of cessation interventions for pregnant women, most using behavioral counseling alone or in combination with incentives, support partners, videos, or hypnosis. Overall, participants who received interventions were more likely to be abstinent at the end of the pregnancy (risk ratio [RR]=1.44, 95% CI=1.19, 1.75) than those in the control groups.6 They were also less likely to have a low birth weight child (RR=0.83, 95% CI=0.73, 0.95) or preterm birth (RR=0.86, 95% CI=0.74, 0.98) than those in the control groups.7 The most effective behavioral intervention was offering financial incentives. Intensity and theoretic underpinnings of interventions did not lead to significant differences in efficacy. However, modality of behavioral intervention did play a role. In-person interventions, either one-on-one or group, were effective. Only two17, 18 of 11 studies of telephone intervention resulted in significant effects, one also offered financial incentives in the form of a lottery and the other was significant at the end of pregnancy, but not at 6 months postpartum.

It is somewhat surprising that telephone counseling was not more successful given that smoking-cessation “quitlines” have become a staple of tobacco control.19, 20 Quitlines are easy to access, have broad appeal, and a strong research basis.19, 20 The convenience of telephone-based counseling has long been a key factor in attracting smokers who seek behavioral treatment.19 Quitlines would seem to be an ideal way to reach pregnant smokers.21, 22, 23 More than 90% of U.S. quitlines reported that they provide specialized materials for pregnant smokers and additional training for counselors on how to help them quit.24 However, no study has yet documented an empirically validated pregnancy-specific telephone counseling protocol, effective into postpartum.

This paper presents findings from an RCT testing the efficacy of a pregnancy-specific counseling protocol, embedded in the ongoing operations of a state quitline. The study tested two hypotheses: (1) that telephone counseling would increase the cessation rate during pregnancy and (2) that the difference between the intervention and control groups would be maintained postpartum.

Section snippets

Design and Allocation Strategy

The trial used a two-group design. Subjects were stratified by whether they were current smokers (97.4%) or recent quitters (2.6%) and randomly assigned (1:1) to the intervention (n=584) or control condition (n=589). A power calculation indicated that 602 subjects per group would provide power of 0.80 with an α-level of 0.05 to detect an increase in the continuous abstinence rate from 8% to 16% counting subjects not reached for evaluation as smokers. Random allocation to condition was done by

Results

Table 1 shows the equivalence of randomized conditions on individual characteristics at baseline. About 47% were aged 18–24 years and nearly two thirds had a high school education or less. There was considerable ethnic diversity: More than 40% were ethnic minorities with high representation of African Americans (21%) and Hispanic/Latinos (13%). Only 31% of women had private health insurance, another 53% had insurance through Medicaid, and 15% had no health insurance. Less than 50% of these

Discussion

This is the first RCT to demonstrate that a telephone-based, pregnancy-specific protocol without financial incentives can increase smoking cessation during pregnancy, with a sustained effect in the postpartum period. The protocol was designed to promote quit attempts and prevent relapse. The study indicated that the primary impact of the intervention was to prevent relapse. The effect was maintained up to 6 months postpartum.

At the end of pregnancy, women in the intervention condition were 1.5

Conclusions

This study is the first to establish that telephone counseling without the use of financial incentives can be effective in helping pregnant smokers quit and stay quit postpartum. These results should spur more studies to replicate, and perhaps extend, research in this area. In previous studies of telephone counseling, counseling impacted cessation through two mechanisms.29, 30 First, it increased the proportion of smokers who made a quit attempt. Second, it increased the proportion of smokers

Acknowledgments

The authors wish to thank Nicole Howard and Phyllis Hartigan for input on the protocol, Mary Burke and Jasmine Reyes-Nocon for managing data collection, Carrie Kirby for project management, and the counselors so dedicated to this effort.

This research was supported by the Tobacco-Related Disease Research Program (Grant 8RT-0103) and First 5 California (Contract CCFC-6810) and by funds received from the California Department of Health Services Tobacco Control Section (Contract 00–90605). The

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