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Organizational recruitment website effects on viewers’ perceptions of organizational culture

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Abstract

When utilizing traditional recruitment media, organizations are typically limited to providing job seekers with information solely on their vacant positions. Organizational recruitment websites, on the other hand, allow organizations to provide prospective applicants with both job descriptions and other information about the organization. However, little research exists regarding the impressions that viewers gain from organizational recruitment websites. The present study identified aspects of recruitment websites that may give rise to job seekers’ perceptions of organizational culture. Results indicated that both website design features and information about organizational values, policies, awards, and goals affected viewers’ perceptions of organizational culture.

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Correspondence to Adam W. Meade.

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Phillip W. Braddy and Christina M. Kroustalis are doctoral students in the Industrial/Organizational Psychology program at North Carolina State University. Adam W. Meade is an Assistant Professor in the Industrial/Organizational Psychology program at North Carolina State University. Thanks to Joshua Storie, Jennifer Stearns, and Tonya Elliott for their assistance in data collection and recording.

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Braddy, P.W., Meade, A.W. & Kroustalis, C.M. Organizational recruitment website effects on viewers’ perceptions of organizational culture. J Bus Psychol 20, 525–543 (2006). https://doi.org/10.1007/s10869-005-9003-4

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  • DOI: https://doi.org/10.1007/s10869-005-9003-4

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